A+ Talents

   Designed by Alphie Chen

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   Type: Branding

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   A+ Talents is a business and employment-focused
   social media platform and aviation training provider,
   dedicated to connecting companies with top-tier
   professionals in the aviation industry. I helped
   A+ Talents craft a brand story and develop a brand
   identity that aligns with its core values.

  Brand Story

   Flying through the skies is the dream of every free spirit.
   The essence of flight is to constantly push beyond limits,
   experience different cultures, broaden one's perspective,
   and in turn, enrich and grow oneself.

“Broader Vision, Greater Talents”

   A+ Talents is building an intelligent platform for the
   aviation industry to foster knowledge and cultural
   exchange, while creating meaningful connections.
   Our mission is to provide top-tier talents to the aviation
   industry and offer opportunities for those aspiring to join.
   Together, let's embark on an exciting journey in aviation.

   The brand positioning sets A+Talents apart from other     
   competitors, A+ Talents offers comprehensive services
   in education, training, job seeking, and recruitment, along
   with reliable and transparent information, allowing those
   passionate about the aviation industry to better understand
   it and become one of the shining talents in the field.

   The wordmark takes inspiration from the shape of
   an airplane and features the ‘+’ symbol, highlighting
   the brand's multifunctionality as a business and
   employment-focused social media platform as well
   as an aviation training provider.

   The graphics are derived from the 'A+' symbol in the
   wordmark and can be used in solid colors or gradients
   to create a diverse, professional, and modern
   aesthetic that embodies the spirit of A+ Talents.